Selected Work
06 — PROJECTS
2020
Alipay Digital Community — designing 「My Home」
2016
Uface Smart Reception — a faster check-in for front desks
2025
TouchNest — keeping distance parents close
2020
Afu Information Center — internal platform for efficient operations
2024
Dr. Cat — 24/7 pet telemedicine for emergencies
2024
Mahjong Plan — smart booking mini program
Graphics work lives elsewhere
My graphic design work has its own home, take a look over there.
View graphic work ↗About
I’m a UX designer with 8+ years of design experience and a recently completed M.A. in Interaction Design from the University of North Texas. I focus on creating user-centered digital experiences that balance user needs, business goals, and clear interaction design.
Before moving to the U.S., I built a multidisciplinary design background across e-commerce, fintech, advertising, and consumer products. That experience shaped how I approach UX today: with a strong sense of structure, communication, and visual clarity, while grounding decisions in research, usability, and product strategy.
My current practice spans user research, information architecture, interaction design, prototyping, and interface design. I’m especially interested in turning complex problems into clear, intuitive experiences that feel useful, accessible, and meaningful.
Download my resume ↓
Work Experience
Senior Graphic Designer
Dealmoon · US
- Delivered high-volume in-app creatives and landing pages for campaigns; collaborated with PM and engineering on specs and handoff.
- Built reusable templates and asset libraries; improved throughput and brand consistency across multi-platform surfaces.
- Collaborated with marketing and product teams to provide design work for major marketing campaigns (Black Friday, Amazon, Apple).
Senior UX/UI Designer
Dream Castle E-commerce (AFU Essential Oil)
- Responsible for front-end user experience design for the back-end management system, assisting product managers in streamlining processes to improve workflow efficiency and user satisfaction.
- Planned and ran quick, continuous user feedback loops and usability tests; informed iteration priorities with product team and engineering.
- Established a lightweight design system (components, tokens, usage guidelines) to improve efficiency.
Senior UX/UI Designer
Hangzhou XiZhao Technology · Alipay
- Collaborated with distributed teams; aligned with PMs and developers on requirements and constraints.
- Participated in research and usability reviews; documented findings into actionable design changes.
- Created wireframes, prototypes, and icon/illustration assets within platform branding standards.
Junior UX/UI Designer
Uni-Ubi Technology
- Supported UX for Uface and other B2B products: IA, user flows, interaction specs, and UI design for web and device interfaces.
- Built storyboards and low-to-high fidelity prototypes; partnered with engineers through UAT and release.
- Produced customer-facing collateral (manuals, packaging) ensuring alignment with branding standards.
Junior Graphic Designer
Ningbo Chutian Advertising
- Designed marketing visuals, product graphics, and promotional materials for client campaigns.
- Supported brand development projects by delivering high-quality creative assets on tight deadlines.
Education
M.A. Interaction Design
University of North Texas
B.A. Industrial Design
Zhejiang Normal University